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| Mayfield Consulting's Vision: |
| Our focus is on helping our clients become more competitive and profitable in their business by utilizing our sales and marketing development expertise and executive management consulting experience. |
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| How Mayfield Consulting Is Different |
Strategic and
Tactical:
Mayfield Consulting applies our extensive marketing and sales backgrounds to
not only developing the vision, but recommending (and in some cases performing)
much of the actual sales and marketing implementation. We can "stand in" for
Senior VP's of Marketing as companies undergo change. We can develop and implement
a tightly focused and managed marketing and selling system that allows the marketing
vision to be implemented in the field. |
Measurable
Results:
When performing research, we gather market information, as well as locate prospects
when applicable. We design ways to measure the effectiveness of ad campaigns
or trade shows. We believe that the majority of a company's marketing budget
should be yielding measurable results, so you can evaluate how to effectively
focus your resources, budgets, time and targets. |
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"I am always amazed at the significant insight or "glimmers" that Mayfield Consulting provides. Once you see the data, hear the in-depth comments and hear them explain the comments in the context of the bigger picture - the market becomes clear. The insight that is derived from their professional in-depth interviews is truly amazing. And true "glimmers" are hard to come by in the business world."
J.
Piemont, Bluestone Management
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