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Due Diligence, Customer Research Samantha Melting Due Diligence, Customer Research Samantha Melting

When to Ask Lost Customers and Prospects for Feedback

Every lost deal and every churned customer carries information. The question is not whether to ask for feedback. It is when.

Ask too early and emotions are raw. Ask too late and the details fade. In this article, we break down the right timing for lost prospect and customer outreach so you can turn losses into insights that actually improve win rates and retention.

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